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Worldhotels LogoWe are excited to announce an exclusive opportunity for the luxury hotel members of Worldhotels to work more closely with Five Star Alliance!

Starting in April 2013, Worldhotel member hotels now have the opportunity to gain more exposure with Five Star Alliance's affluent clients by participating in upgraded marketing programs at a discounted rate. 

Hotels are selected for promotion on the Five Star Alliance web site solely based on an editorial decision. We only feature hotels that we believe to be among the best in the world.

How Five Star Alliance Operates
» Five Star Alliance is an IATAN Endorsed Travel Agency and we make bookings through Global Distribution System tools.
» Our IATA is 09-59048-6.
» We allow all hotels to manage their rates, policies and inventory. In addition, hotels that choose to work more closely with us have the availability to set up Five Star Alliance specific rates and offers through a private multi-level rate code.
» Hotel descriptions and photos are maintained by our editorial staff.

The Challenge for Luxury Hotels
» Has your online marketing team struggled with the emphasis of price over quality?
» Do you experience seasonality where your inventory is not being sold?
» Is your luxury property being displayed on web sites that do not portray it in the best light?
» Are resellers creating price disparity issues?
» Are you not able to reach your key demographic when you need to?
» Are you reaching the demographic that will build your business for the long term?

The Five Star Alliance Advantage
» We focus 100% on luxury hotels.
» We offer the most comprehensive collection of luxury hotels and resorts.
» We reach the highest, most targeted demographic of affluent travelers.
» We are a new source of clients for hotels.
» We allow hotels to control rates, policies and inventory.
» We can promote special offers and packages to help sell low-periods.
» We promote hotels in multiple media channels, including our articles pages, Facebook & Twitter.

Five Star Alliance puts to work for you an experienced team of travel and Internet industry executives.

Key Information & Statistics About Five Star Alliance:

- Recommendation engine with a directory of over 4,000 hotels
- Over one million visits per month
- 6 million+ pageviews per month
- 50% of site visitors from outside North America
- 70% of traffic is from new visits
- 85% of global site traffic driven by search
- 100k highly qualified member database
- 20+ million in booked hotel reservations a year
- Highly search optimized for luxury keywords
- #1 or #2 positioning for destinations and "Best Hotels" or "Luxury Hotels" (Example: Luxury Hotels London)
- SEO comes from destination keywords
- Web visitors discover Five Star Alliance looking for recommendations & information
- Discount travelers searching keywords such as "deals" and "cheap are screened out
- Luxury brands gain visibility with a highly sought after demographic

Five Star Alliance is seeking forward thinking partners, like Worldhotel members, who understand the power of online marketing, and, as a result, are seeking to gain control of the positioning and promotion of their property in front of a massive and qualified audience worldwide.

Partner hotels benefit from creative and strategically successful marketing packages that not only provide terrific exposure across multiple channels of the site, but also include solutions that are track-able ensuring a return on the property's investment.

Our program is exclusive. We limit the number of participating properties in each city so that our partners will truly stand out as recommended choices for our clients.

Six of our most popular options are now being offered with special pricing which will only be available through September 30, 2013. More details are below. To take adavantage of any of these offers or ask for more details, please send an email to Partners (at) fivestaralliance.com with the subject line "Worldhotels Offer".


Activation Fee for New Hotels

The current lead time to list hotels on a complimentary basis is between 6-8 months. Hotel directory page listings include a photo gallery of at least 5 images as well as a property overview, location and map, highlights, and amenities. Example: Tschuggen Grand Hotel

We are offering  pre-approved Worldhotel members the option to expedite their listing. For a discounted cost of 400 USD per hotel, we can offer a much shorter launch time of 2 weeks once all material has been submitted to our editors. 


Hotel Detail Page

Simple Update Fee for Hotels Already Listed

The current lead time to update hotel listing information on a complimentary basis is between 2-4 months depending on the changes. Hotel directory page listings include a photo gallery of at least 4 images as well as a property overview, location and map, highlights, and amenities. Example: Tschuggen Grand Hotel

We are offering properties the option to expedite updates to their listing - including both image and content updates. For 300 USD per hotel we can offer a much shorter update time of 2 weeks once all material has been submitted to our editors.


Simple Image Updates

Hotels on Five Star Alliance can have an unlimited number of photos. However, there is a long backlog for both updating current images as well as adding new ones. The current queue to add or update images on a complimentary basis is between 4-5 months.  

We are offering Worldhotels members the option to expedite their image gallery updates or additions. For 200 USD per hotel, we can offer a much shorter launch time of 2 weeks once all material has been received to our editors.


Full Hotel Partner Package for Five-Star Hotels

We offer 12-month annual agreements that include a full package of inclusions. And the end of your annual agreement, you will have the option to renew your membership, or you may decide to focus your marketing dollars towards the programs that have performed the best for you. (i.e. Advertising, Deal Links, Sponsored Content, etc). You also have the ability to choose specific marketing options from our menu to meet your budget and goals.

We are offering pre-approved Worldhotels members the option become a full level Partner with Five Star Alliance. The a la carte value for this program is $15,000 and the list price is $8,500. Worldhotels are able to participate for the discounted annual price of $7,000 ($1500 discount). Partner hotels receive:

» More robust content for directory listing including unlimited images
» Run Of Site Banner Advertising (75,000 impressions)
» Hotel Profile Page Banner Advertising: 160x90 and 300x250 (2 Quarters, 100% Share Of Voice for those units)
» Newsletter Banner Advertising (728x90 or 300x250 once a year)
» Newsletter Sponsored Article/Content (One per year)
» Luxury Travel Deal Link (2 per year for year long program period, each runs 1 quarter)
» Reciprocal Hotel Directory Link (Runs for full program period)
» Guaranteed Article Placement - Fully Editorial, not advertorial (Once per program period)
» Marked as 'Feature' on Index Pages with Priority Ranking


Full Hotel Feature Package for Five-Star Hotels

We offer 12-month annual agreements that include a full package of inclusions. And the end of your annual agreement, you will have the option to renew your membership, or you may decide to focus your marketing dollars towards the programs that have performed the best for you. (i.e. Advertising, Deal Links, Sponsored Content, etc). You also have the ability to choose specific marketing options from our menu to meet your budget and goals.

We are offering pre-approved Worldhotels members the option become a full level feature hotel listing with Five Star Alliance. The a la carte value for this program is $9,700 and the list price is $5,000. Worldhotels are able to participate for the discounted annual price of $4,000 ($1000 discount). Featured hotels receive:

» More robust content for directory listing including unlimited images
» Run Of Site Banner Advertising (40,000 impressions)
» Hotel Profile Page Banner Advertising: 300x250 (1 Quarter, 100% Share Of Voice for those units)
» Newsletter Banner Advertising (728x90 or 300x250 once a year)
» Newsletter Sponsored Article/Content (One per year)
» Luxury Travel Deal Link (2 per year for annual program, each runs 1 quarter)
» Reciprocal Hotel Directory Link (Runs for full program period)
» Guaranteed Article Placement - Fully Editorial, not advertorial (Once per program period)
» Marked as 'Feature' on Index Pages with Priority Ranking


Enhanced Hotel Package for Five-Star Hotels

In addition to enhanced marketing, enhanced listings include an extensive photo gallery and expedited updates, along with priority placement within our collections.  

We offer 12-month annual agreements that include a full package of inclusions. And the end of your annual agreement, you will have the option to renew your membership, or you may decide to focus your marketing dollars towards the programs that have performed the best for you. (i.e. Advertising, Deal Links, Sponsored Content, etc). You also have the ability to choose specific marketing options from our menu to meet your budget and goals.

We are offering pre-approved Worldhotels members the option become an enhanced listing with Five Star Alliance for the discounted annual price of $800 ($200 discount). Enhanced hotels receive:

» More robust content for directory listing including more images
» Guaranteed Article Placement - Fully Editorial, not advertorial (Once per program period)
» Reciprocal Hotel Directory Link (Runs for full program period)
» Third tier priority ranking on index pages


Partnership Option for Four-Star Luxury Hotels

Five Star Alliance understands the value of luxury hotels in the four-star category. There are literally tens of thousands of properties worldwide that can be considered "Four Star." We've handpicked just a few of our favorites to feature as a complement to our core Five-Star Collection. We pick four-star luxury hotel properties to add to our location based on location, amenities, value and design or other special features we think will be valuable to our clients and still offer a five-star experience.

We offer 12-month annual agreements that include a full package of inclusions. And the end of your annual agreement, you will have the option to renew your membership, or you may decide to focus your marketing dollars towards the programs that have performed the best for you. (i.e. Advertising, Deal Links, Sponsored Content, etc). You also have the ability to choose specific marketing options from our menu to meet your budget and goals.

We are offering pre-approved Worldhotels members who fit into the four-star luxury hotel category the option to receive an upgraded listing and relationship with Five Star Alliance. The a la carte value for this program is $13,000 and the list price is $7,500.  We are offering pre-approved Worldhotels enhanced partnerships for four-start hotels for the discounted annual price of $6,000. Four-star hotel partners receive:

» More robust content for directory listing including more images
» A top ranking on index pages within the four-star hotel rankings
» Hotel Profile Page Banner Advertising: 160x90 and 300x250 (2 Quarters, 100% Share Of Voice for those units)
» Newsletter Banner Advertising (728x90 or 300x250 once a year)
» Newsletter Sponsored Article/Content (One per year)
» Luxury Travel Deal Link (One per quarter, four per year )
» Reciprocal Hotel Directory Link (Runs for full program period)
» Guaranteed Article Placement - Fully Editorial, not advertorial (Once per program period)


Luxury Travel Deal Links

Five Star Alliance promotes Luxury Travel Deals through the following link: https://www.fivestaralliance.com/luxury-travel-deals These offers link directly to your hotel website or a 3rd party website and are sold on a monthly or quarterly basis. 

Luxury Travel Deal links will run for a minimum of 30 days and any link can be used. We highly recommend links with analytic tracking codes. We provide monthly reporting on the number of impressions and clicks. These pages receive approximately 15,000 page views monthly with most hotels seeing an average click-through rate of over 4%. Text links can be up to 100 characters.

COST: 1 Link per quarter is $600


Newsletter Advertising

Five Star Alliance's twice-monthly newsletter is sent to over 75,000 qualified luxury travelers around the world. A copy of the most recent newsletter can be seen at www.TheInformedTraveler.com. Each newsletter can contain up to 4 advertising units - a 728 x 90 ad unit, a 300x 250 ad unit, and 2 separate sponsored article units, a good example can be seen here.

We are able to provide send, open and click rates within 10 days of each newsletter send.

COST: 728x90 or 300x250 ad units $1000 per placement ($500 discount)


Hotel Directory Page Banner Advertising

Hotels are able to "takeover" the 160x90 and 300x250 ad units on a specific hotel directory page on a monthly basis. With a take-over, all ads that run through that ad unit size are exclusive to only one advertiser. We allow up to 3 different creative assets per ad space to run during this period. 

COST: 160x90 and 300x250 ad units, $1800 per quarter ($700 discount)


Display Advertising

Both ROS and targeted display advertising opportunities are available. We are offering a 40% discount on our published CPM to Worldhotels members. Because of the breadth of opportunities when it comes to display advertising, we advise properties to get in touch with us individually for customized proposals.


To take adavantage of any of these offers or ask for more details, please send an email to Partners (at) fivestaralliance.com with the subject line "Worldhotels Offer".

Or use our contact us form to get in touch with us >>