The New “You First” Guest Loyalty Plan from Loews Hotels: Business Travelers Get Big Rewards

Announcing a cool, new guest loyalty program from the folks who brought you some of the most innovative travel programs out there (we're big fans of Loews Loves Kids and Loews Loves Pets). Loews Hotels, whose distinguished portfolio comprises 18 hotels in major city centers and resort destinations coast to coast, has just launched the "You First" guest loyalty program, so that business travelers can receive rewards for stays booked through meeting planners and corporate travel agents. ("You First" replaces Loews' current "Loews First" rewards program.) This program promises to be one of the most exclusive in the industry, offering perks like free Internet, late checkout, guaranteed rooms and upgrades to guests who visit a minimum of two times in a given year. Guests are rewarded based on the number of stays (and guests can begin receiving rewards after just one stay). All "You First" members are eligible for Loews Hotels exclusive partner discounts including 20 percent off Fisher Price online orders of $75 or more, 30 percent off Fiji water home delivery, and 30 percent off Kuerig home coffee brewers.

Pictured: The lovely Loews Don CeSar Beach Resort in St. Pete Beach.