For his first eponymous hotel, Giorgio Armani didn't exactly go about it quietly. He chose the tallest building in the world-- the towering Burj Khalifa-- as the setting for the sleek Armani Hotel Dubai, which embodies the fashion mogul's sophisticated style even in the tiniest of details. Now Armani has done it again-- this time with a brand new "palazzo" hotel in his home town of Milan. Situated on via Manzoni in the city's designer shopping district, the Armani Hotel Milan recently held a star-studded opening gala where celebs like Jessica Alba donned their finest Armani apparel.

Conde Nast Traveller says: "Giorgio Armani has created a home from home, or casa della casa, for suitably stylish guests in Milan. Interiors are perfectly in keeping with Armani/Casa's sleek style and his clothing line; a continuation of his ocean-inspired Spring/Summer 2012 ready-to-wear collection - think silver and sophisticated gold." Luxury Travel Advisor is smitten with the suites that come with private gyms and personal kitchens. "Each guest is assigned his or her personal "lifestyle manager," (think 24/7 butler). There is a rooftop spa with Japanese onsen-style Jacuzzi and gym overlooking the Duomo and La Scala (posh indeed!)."

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