Now this is a hotel that understands the building blocks to success: Take a universally loved children’s toy, add just the right amount of kitsch, and make it a family-themed resort, and all of a sudden, you’ve got the perfect destination. According to HotelChatter, the Legoland in the UK is opening in March with an attendant Windsor Resort hotel. And this hotel is taking the theme of the park seriously. Making use of 1,600 different lego models assembled by their team of expert builders, more than 80 million blocks will be used in the hotel design (don’t worry none of them are structurally vital). Not only that, the rooms are themed around the traditional lego settings, including everyone’s favorite, pirates.
You might not think of Lego has a traditional luxury brand, and they certainly aren't making an attempt at super luxury; roughly 250 euros gets you a family room, park tickets for two days, free breakfast, and an early-bird pass in the low season; but you’d be hard-pressed to find a better kids-oriented destination. And if you hail from the other side of the pond, you need not worry. The California Legoland will be rolling out a similar Lego-themed hotel in 2013.
Photo via Legoland
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