Move Over Armani; Missoni Set to Enter the Hotel Biz

December 2, 2005 By:Mary Winston Nicklin

Following the trend of fashion labels moving into the hotel sector (Armani, Versace and Bulgari), Missoni is creating a new line of hotels. Set to open in 2007, the brand will be all about contemporary Italian life and style. (Will the rooms be decked out in that trademark psychedelic pattern?) Via the International Herald Tribune