In case you needed more reasons to visit the Athenaeum Hotel and Apartments in London other then the special £ for $ rate and guaranteed room upgrades we posted about last week, guests visiting this summer will be among the first to discover the Athenaeum's totally new look. The entire ground floor of the Athenaeum will be brilliantly transformed by Martin Hulbert, mastermind behind The Grove’s (the Athenaeum sister-property in Hertfordshire) award-winning "groovy grand" look. Other upgrades include:
- New Lobby, Reception, Bar, Restaurant and Lounge Interiors as of May 2006
- Digital television and entertainment systems by Bang & Olufsen in all guest-rooms
- Refurbished Classic British Collection apartments to include more sofa beds and plasma televisions as well as new soft furnishings.
- Three apartments within the Modern British Collection redesigned in a contemporary style - a family-style apartment, a traditional luxurious apartment and a modern high-tech apartment.
Athenaeum Hotel and Apartments, Five Star Alliance
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