JIA is the first Philippe Starck-designed boutique hotel in Asia. Adopting Nature as its main design theme, it creates a stylish but soothing and comfortable living environment. The one tower is 25 stories with 54 chic hotel rooms featuring contemporary all-marbled kitchens and bathrooms. There's also a high tech conference room and a stunning but intimate Lobby with a savvy team of staff.

The Studio (380 sq ft), One-bedroom Suites (780 sq ft) and two-bedroom Penthouses (1,570 sq ft), all features Philippe Starck created or selected furnishings, fully equipped kitchen and marble bathroom.

Some of the accolades and awards won by this hotel include "Conde Nast Traveller" Hot List 2005, Voted by "The Independent" (London) newspaper as one of the five best boutique hotels in Greater China, Hong Kong's Leading Boutique Hotel by World Travel Awards 2007, Best Design Boutique Hotel in China by Starlight Awards 2007, Nominated as Best Design & Citywide/Regional Awards by International Restaurant and Hotel Awards 2008.